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OSU leads Big 12 in social media rankings for the second year in a row

Oklahoma State University once again ranks among the nation’s best in social media engagement, earning the top spot in the Big 12 Conference for the second year in a row and placing 17th out of 667 Division I and II institutions nationwide, according to the 2025 Higher Education Social Media Engagement Report from Quid and Rival IQ.
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Screen Time: Inside OSU celebrates 10 years of highlighting university through video

Tue, Dec 20, 2022

The official video platform of OSU was originally launched as OStateTV 10 years ago. Now, it’s home to more unique and exciting OSU content than ever before, streaming upwards of 200 live events annually, including commencement, Greek shows, the Sea of Orange Homecoming Parade, invited speakers, Greenwood School of Music concerts and so much more.

State magazineInside OSUInstitute for Teaching and Learning ExcellenceBrand Management
Team Effort: Cowboys work together to create ceremonial mace

Tue, Dec 20, 2022

Maces in an academic setting have been used as symbols of internal authority and independence from external authority since the 15th century in Europe. The mace is generally carried by the highest ranking academic at the institution and serves as a physical embodiment of the academic mission of each institution.

President Kayse ShrumENDEAVORexecutive leadershipBrand ManagementState magazineCollege of Engineering Architecture and Technologyceremonial mace
Staff Celebration Day returns for the first time in 2 years

Thu, May 19, 2022

After a two-year hiatus, Staff Celebration Day returned to Boone Pickens Stadium on May 18, bringing in one of the biggest turnouts the event has seen.

President Kayse ShrumstaffDivision of Agricultural Sciences and Natural ResourcesBoone Pickens StadiumStaff Celebration DayStaff Advisory CouncilBrand Management
Wray inducted into Sand Springs Education Foundation Hall of Fame

Fri, Apr 22, 2022

A lifelong Sandite who attended Sand Springs Public Schools from kindergarten through 12th grade, Wray's career and character embodies the qualities the Hall of Fame seeks in its inductees. Wray, now the senior vice president for executive affairs at Oklahoma State University, was inducted Thursday night during a ceremony at Bright Morning Farms in Sand Springs.

Brand Managementhall of fameKyle Wray
New slogan promotes OSU's land-grant mission, public impact research

Tue, Dec 14, 2021

Oklahoma State University has a new message: “Orange is the Answer.” Born out of a strategic branding campaign by the Department of Brand Management, the new slogan reflects OSU’s commitment to the land-grant mission and the power of public impact research.

State magazineBrand Management
University launches new, free streaming platform: Inside OSU

Fri, Oct 22, 2021

Inside OSU is available on desktop and mobile at insideosu.com. There is also an Inside OSU app that is available to download for Amazon Fire, Apple TV and Roku. There is no charge to download or access Inside OSU apps or content.

Inside OSUBrand Managementstreaming
OSU President Kayse Shrum announces leadership team

Fri, Jul 02, 2021

As President Kayse Shrum embarks upon her historic presidency at Oklahoma State University, she has named the first three leadership team members who will provide her support and advice.

EnrollmentKyle WrayBrand ManagementDr. Kayse ShrumBrandee HancockDr. Johnny Stephens

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